© 2025 WSIU Public Broadcasting
WSIU Public Broadcasting
Member-Supported Public Media from Southern Illinois University
Play Live Radio
Next Up:
0:00
0:00
0:00 0:00
Available On Air Stations
91.9 FM is operating on low power due to storm damage. Thank you for your patience as we work to restore service.

Super Bowl LVI ads get advanced hoopla treatment

Super Bowl marketing has been in full swing for several weeks now.

Brands have blanketed YouTube and social media with ad previews, trailers and teasers — all in hopes of getting more bang for their millions of bucks, says Here & Now media analyst John Carroll.

This article was originally published on WBUR.org.

Copyright 2022 NPR. To see more, visit https://www.npr.org.

As a WSIU donor, you don’t simply watch or listen to public media programs, you are a partner. By making a gift, you help WSIU produce, purchase, and broadcast programs you care about and enjoy – every day of the year.